Retail trends and predictions for PoS 2020:

The fast pace of digitalization and quick development of technologies in India,

the need for safe retail management with efficient regulations and risk-focused

supervision is foreseeable. With new emerging technologies, retail industries have

been able to provide better customer experience, both online and in-store. Point of

sale systems have brought remarkable changes in saving customers’ time, analyzing

store data to provide better services, introduced safe and accessible payment

options-- in short, helped businesses cement its building blocks. According to a recent

analysis report, the PoS (Point of Sales )industry is expected to reach USD 116.06

billion by 2025, with a CAGR growth of approximately 10%.

• Increase in mobile payments: With the increasing number of mobile users,

the idea of payment from smartphones has become quite popular and acceptable.

This encouraged people towards portable PoS systems. Lots of startups and retailers

have introduced digital wallets and MPOS (Mobile point of sale) technology which enables

users to pay from their smartphones in a few clicks, hence creating an engaging

and a more personalized experience for the customers. More retailers adopting MPoS

systems to accept payments from cards and digital wallets are expected in 2020

• PoS for data analysis: The reason behind retailers turning to Big data and in-store

analytics is to make data-driven decisions for their store and customers. With emerging

technologies, even small retailers and startups have access to data like big retailers and large

enterprises to predict trends, demand for products and services and find potential customers,

manage stock at daily basis and track the overall performance,

• Personalized customer experience: According to surveys, 79% of the consumers prefer

to engage with a familiar brand with personalized offers and options, 91% of the consumers,

research before they shop and prefer those businesses which offer suggestions relevant to

them. PoS, along with handling the financial workings of a business, handles

CRM (customer relationship management) to effectively segment marketing, promotions,

offers based on consumers' interests and shopping habits. People concern time more than money

and prefer to entertain only those businesses which provide a

personalized experience to them.

• The impact of artificial intelligence: In today’s era where time is money, Artificial

intelligence (AI) is already having a huge impact on almost every sector. Businesses are

bending towards AI Innovations to replenish stocks, track customer behavior, notify about

new trends, give recommendations to re-engage customers, suggest promotions, evaluate

sales-trends. According to the survey from CMO by Adobe, 40% of the Young consumers

are willing to let AI help with their shopping needs, 31% of businesses planning to implement

AI within a year.


People will be more concerned about their time and resources than money in the

coming era. This is a fact. It is up to retailers how willing they are to change with the

trend. Innovators will thrive, rest will survive. Having a reliable and affordable PoS System

along with a CRM platform will not only help you manage payments but also attract and manage

more customers efficiently and accurately. In such a competitive environment, moving on with

the trend is the key, handling day-to-day transactions faster, attracting young consumers

by using the latest technology that warranties better customer-experience and reduces

costs by shifting to cloud-based PoS is the need of the year 2020.